Team Spotlight: Meet Cara
Cara Wetzel has worked in the marketing and advertising industry for over 20 years. Her background includes studies in communication, creative writing, and design. She…
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Media training executives and spokespeople is one of our specialties (and favorite things). It can be challenging during a media interview to remain calm, focused and on message.
Sometimes striving for perfection can impair one’s ability to deliver an effective interview and–ultimately–a successful media story.
For example, incredibly talented, smart and prepared people can fumble their words or lose their composure, because they want to say the exact, perfect sentence.
Here’s some free advice from the Pros:
Founder & CEO Katie Regan always tells our clients, “Don’t let ‘perfect’ get in the way of ‘really good.’”
STOP trying to be “perfect” and just be you.
P.S. This free advice goes for job interviews, too.
#sayitlikeyoumeanit #PR #mediarelations
By: Katie Regan
Cara Wetzel has worked in the marketing and advertising industry for over 20 years. Her background includes studies in communication, creative writing, and design. She…
Read MoreAdrienne Livingston has 15 years of experience managing public relations and social media efforts for a wide range of companies. Now located in the Washington,…
Read MoreA business unit of a coatings and materials company wanted to position itself as an industry leader and increase visibility for its products, technologies and…
Read MoreEmma Pegler is a California-based (soon-to-be DC-based) communications consultant and 2023 graduate of Texas Christian University. After connecting with Kirkpatrick Group founder Katie Regan on…
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