Team Spotlight: Meet Suzanne
Suzanne Basista is a seasoned marketing and communications professional with years of experience on both the agency and client sides. She has worked across a…
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The art and science of effective networking
Kirkpatrick Group Founder & CEO Katie Regan was recently interviewed by Authority Magazine for a series on effective networking online and offline. In this Q&A, she discusses purposeful networking, investing in “builders,” and some tried-and-true tactics. Networking isn’t about attending “networking events” or connecting with people on LinkedIn. It’s about building long-term, mutually beneficial relationships with other professionals.
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Team Spotlight: Meet Cara
Cara Wetzel has worked in the marketing and advertising industry for over 20 years. Her background includes studies in communication, creative writing, and design. She…
Read MoreTeam Spotlight: Meet Adrienne
Adrienne Livingston has 15 years of experience managing public relations and social media efforts for a wide range of companies. Now located in the Washington,…
Read MoreCase Study: Trade Media Relations
A business unit of a coatings and materials company wanted to position itself as an industry leader and increase visibility for its products, technologies and…
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