The Importance of Traditional PR in an AI-Driven World
PANEL RECAP Kirkpatrick Group CEO & Founder Katie Regan was asked to join a panel hosted by the PR Club of New England to analyze…
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The art and science of effective networking
Kirkpatrick Group Founder & CEO Katie Regan was recently interviewed by Authority Magazine for a series on effective networking online and offline. In this Q&A, she discusses purposeful networking, investing in “builders,” and some tried-and-true tactics. Networking isn’t about attending “networking events” or connecting with people on LinkedIn. It’s about building long-term, mutually beneficial relationships with other professionals.
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Why an Executive Visibility Strategy Isn’t Optional
Executives are an important part of every company, often serving as the face of a brand while making strategic decisions to guide the business. Beyond…
Read MoreHow to Explain Why PR Matters
3 Points to get leadership buy-in for public relations spend Public relations (PR) is an important component of a holistic communications strategy that supports business…
Read MoreKirkpatrick Group donates to community organizations providing access to food and servicesÂ
This holiday season, Kirkpatrick Group has donated to eight food banks that serve the communities where our team lives and works. We have contributed $5,500…
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